When we talk about “tools” for social media and community management, it’s easy to let the mind wander to workflow platforms like SproutSocial, conversation-based monitors like Crimson Hexagon, or something like Simply Measured that promises a bit of both....
Read MoreArticles pop up all the time about the importance of social media for C-suite executives. It’s a great promotion tactic for thought leadership, helps humanize a brand, and at its core, it’s a great way...
Read MoreI’ve always had a soft spot for going to the movies, and today, I started to examine how the experience of “going to the show” has changed. At work today, I talked with a colleague...
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